Graza

I was the producer behind the brand identity, package design, web development, and launch of Graza—the award-winning, viral sensation that redefined olive oil. At Gander, I managed the design team to ensure every element—from the striking visual identity to the seamless digital experience—aligned with the brand’s vision. As the head client contact, I built a trusted partnership that not only drove ongoing collaboration but also contributed to a launch so successful, the product sold out in less than 24 hours.